Renee is a first time author and wanted a website setup well in advance to start establishing an online presence. Pub Site was a great option to get a site up quickly and inexpensively. Canva was used to do a cover mockup so she would have a cover to display.
Renee also wanted to start collecting email signups for a future newsletter. Pub Site makes that really easy — sign up at a service like MailChimp or Constant Contact, use one of their basic forms, copy the code they give you and paste it into Pub Site.